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What Google shows your guests

Below the reviews sit four cards showing what a stranger actually sees when they search your name.

The buttons on your listing

When Google finds menu, reservation or ordering links, they appear as coloured chips in the header — Menu, Book on …, Order on …. Each opens so you can check Google is pointing at the right place.

A missing chip is a missing button. If there’s no menu chip here, there’s no menu button on your public listing — so someone searching you at 7pm on a Friday has no one-tap path, and goes to the next venue down.

Treat it as a checklist. Missing menu chip but you have a PDF on your site? Add it in the Google Business app. Each one costs nothing and earns another way in.

The photo wall

The most recent photos on your listing — yours and your guests’. Badges mark each one food, interior, menu, owner or customer.

The customer ones are the valuable ones: they tell you which dishes are striking enough to make someone pick up their phone mid-meal. If twelve of the last fifteen are the same pasta, that dish belongs on Instagram.

A 7-day × 24-hour grid of how busy you are. Greener is busier; the current hour carries an amber ring.

Read it for the quiet slots, not the obvious peaks. Friday 7pm being packed tells you nothing. Tuesday 3–5pm sitting empty is a slot you can attack.

If it says the data isn’t available yet, that’s normal — Google needs a few months of foot traffic first.

Customer questions

Strangers ask things on Maps before deciding to visit — group bookings, gluten-free options, kitchen hours. These are public and permanent.

Any question with a No answer yet pill is costing you walk-ins. Your reply carries a green Owner badge, which reads as authority to whoever’s deciding.

People also search for

Google’s own answer to who your competitors are. Each card has a Track button that starts watching their reviews and posts on your Competitors page — one click, deduped against anyone you already follow.