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Plan your posts on the calendar, step by step

Open the calendar. Go through the page, part by part. Each step says what to do. To learn more, open the link at the end of each step.

The page

Go to Marketing Studio, then Posts, then Calendar.

  • Top: the month, the arrows, Today, Plan my week and New post.
  • Middle: the month grid. Each post shows as a small picture.
  • Right: Drafts waiting for a date and Last 30 days.
  • Small screen: the lists are chips above the month. Press a chip to open it.

Read more: The whole calendar

1. Make a post

  • Press New post. The Composer opens.
  • Answer the questions. The AI can write the words and make the picture.
  • Save it. The post comes back here as a draft with no date.

Where it goes: Drafts waiting for a date, on the right.

Read more: Composer · Stories

2. Or plan the whole week

  • Press Plan my week.
  • You see the plan and the price first. Nothing is written yet.
  • Untick the posts you do not want.
  • Press Build the week. Then press Approve the week.

Where it goes: one post on each planned day of the grid.

Read more: Plan my week

3. Put a draft on a day

  • Click an empty day. Pick a draft from the list.
  • The post goes on that day at 9:00.
  • Or open a draft in Drafts waiting for a date. Pick a date there.
  • You can change the time later.

Where it goes: the month grid, as a small picture on that day.

4. Look at your month

  • Hover a post. A card shows the picture, the words and the likes.
  • Click your post. It opens on the right with its buttons.
  • Press +N more when a day has many posts.
  • Use the arrows to see the next month.

5. See your posts and your competitors

  • Your live posts shows the posts on your own Instagram and Facebook. They are green.
  • Competitors shows the posts of the places you follow. They are red.
  • Press a button to hide those posts. Press it again to show them.

Read more: Competitors · Your channels

6. Approve posts (managers)

Your venue may ask for a manager’s approval. Then you see Waiting for your approval.

  • Open a post from the list.
  • Press Approve & schedule to approve it and give it a date.
  • Press Approve only to approve it with no date.
  • Press Request changes and write a note.

A drafter fixes the post and presses Send back for approval.

Read more: Approval, in full

7. Copy, change or delete a post

Open the post first.

  • Duplicate makes a new draft with the same words.
  • Copy for Facebook or Copy for Instagram makes the post for the other network.
  • Edit opens the post so you can change it.
  • Delete removes a draft.

A copy has no date. It needs approval again.

8. Let posts go out by themselves

  • Connect Instagram and Facebook in Auto-posting. Then posts go out at their time.
  • With no connection, post it yourself. Then press Mark published.

Where it goes: your Instagram page and your Facebook page.

Read more: Publishing login

9. Check how it went

Last 30 days shows four numbers: posts, reach, likes and engagement.

  • It also shows your Best post.
  • A dash means the system cannot see reach yet. It does not mean zero.

Read more: Analytics

  • Calendar — every part of the calendar, in more detail
  • Composer — where your drafts come from
  • Plan my week — a week of posts from one button