Mw Market Watch
MARKETING STUDIO / MARKET INTELLIGENCE
You see the whole street. Before it moves on you.
The scanners read the street every night — offers on Google, Instagram, TikTok and Facebook, review themes, city events. Menus are re-read monthly, because that is how often a menu actually changes. When something moves, you get the counter-move, not a report.
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01 2.1
Every offer around you, the night it goes up
Every competitor you track, their posts read again each night — the deal, the price on it, and the crossed-out one beside it where they printed one. Their menu is re-read monthly. Your district, in context.
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02 2.2
Price moves, dish by dish
When a rival puts a dish on offer, you hear about it that night. When they re-price the menu itself, the month they do it — not at the end of the quarter.
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03 2.3
Competitor offers detected
A competitor's 3-course lunch set launches 400m away and a counter-offer is drafted before morning. Approve it or ignore it.
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04 2.4
What their guests complain about
Review themes across the street, name-free. Where competitors fall short is where your next offer wins.
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05 2.5
The city calendar
Holidays, festivals, the race weekend that fills every table — flagged early enough to plan for it.
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06 2.6
Your price band, defended
See where every dish sits in the street's band — and whether to hold, move, or feature it. With the reasoning.
What actually changes
Guessing what the street is doing
- You hear about a rival's new offer from a supplier, three weeks late.
- You price a dish against what feels right, not against what the road actually charges.
- Their bad reviews are full of things you do well, and you never read them.
- A festival fills every table nearby and you staffed it like a normal Tuesday.
- Checking five competitors by hand takes a morning, so it happens twice a year.
The street, read for you
- A rival's new offer is picked up and you see it with a counter already drafted.
- Every dish you share with the street sits in a price band you can actually see.
- What their guests complain about becomes the thing your next post promises.
- Holidays and city events land on your calendar early enough to plan for.
- It runs overnight, on its own, at the rhythm your plan allows.
How it works
You name a competitor. Nina — the analyst on your team — does the reading, and keeps doing it.
- 01
Name one competitor
One handle or one Google listing is enough to start. You do not have to find their menu, their pages or their reviews — that is the job you are handing over.
- 02
Nina reads their menu and their prices
Dish by dish, against yours. Where you overlap, where they have something you do not, and where your price sits next to theirs on the same plate.
- 03
She reads their posts and their reviews
What they are pushing, what lands, and what their guests keep complaining about. Themes, not screenshots — and never a name you could repeat.
- 04
Their offers get spotted
A three-course lunch set that appears on their Google profile or their feed is picked up, priced against yours, and turned into a counter-move you can approve.
- 05
The city gets watched too
Public holidays, festivals, the race weekend that fills every table on the street. On your calendar early enough to change a rota and write a post.
- 06
One brief across all of them
Not five reports to read. One weekly strategy that looks across every competitor you watch and says where to play — refreshed on its own.
Which plan it comes with
The difference between the plans is how many rivals you watch and how often they get read.
- Free One competitor, read every week. Enough to see whether this tells you things you did not know.
- Essential Three competitors — usually the two nearest and the one you actually worry about.
- Plus Eight competitors, read every day. For a street where a lunch offer can appear on Tuesday and be gone by Friday.
What you would otherwise pay for
- A morning a month spent opening competitors' pages one by one.
- A market research report that is out of date the week it arrives.
- Finding out about the new place around the corner from a customer.
Public information only — menus, prices, posts and reviews anyone can see.
The rest of the growth stack
Competitor intelligence — live tonight.
No card, no setup call. Start free and the agents pick it up on their next shift.
Start free →